Leveraging stakeholder networks with outside-in marketing
| Autor: | Petersen, J. Andrew, Schmid, Franziska |
|---|---|
| Zdroj: | In Industrial Marketing Management January 2021 92:72-75 |
| Databáze: | ScienceDirect |
| Externí odkaz: |
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| Autor: | Petersen, J. Andrew, Schmid, Franziska |
|---|---|
| Zdroj: | In Industrial Marketing Management January 2021 92:72-75 |
| Databáze: | ScienceDirect |
| Externí odkaz: |
|
Full Text from ScienceDirect