A methodological approach to the marketing process in the biotechnology-based companies
| Autor: | Costa, Carla *, Fontes, Margarida, Heitor, Manuel V. |
|---|---|
| Zdroj: | In Industrial Marketing Management 2004 33(5):403-418 |
| Databáze: | ScienceDirect |
| Externí odkaz: |
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| Autor: | Costa, Carla *, Fontes, Margarida, Heitor, Manuel V. |
|---|---|
| Zdroj: | In Industrial Marketing Management 2004 33(5):403-418 |
| Databáze: | ScienceDirect |
| Externí odkaz: |
|
Full Text from ScienceDirect