Comparing Accountants' Perceptions Towards Marketing and Advertising in Hong Kong and Malaysia: A Preliminary Study

Autor: Wong, Thomas C.H., Yau, Oliver H.M., Mohamed Al-Murisi, Abdul Latif Shaikh, Latif, Abdul Aziz Abdul
Zdroj: In Accounting Education for the 21st Century 1994:386-393
Databáze: ScienceDirect