Percepción de calidad de los programas de entretenimiento televisivos en España: influencia de los valores de producción

Autor: Guerrero, Enrique, Etayo, Cristina
Jazyk: Spanish; Castilian
Rok vydání: 2015
Předmět:
Zdroj: Guerrero, Enrique and Etayo, Cristina Percepción de calidad de los programas de entretenimiento televisivos en España: influencia de los valores de producción. El profesional de la información, 2015, vol. 24, n. 3, pp. 256-264. [Journal article (Paginated)]
Druh dokumentu: Journal article (Paginated)
Popis: Quality perception of entertainment TV shows in Spain: production values. The aim of this paper is to analyse which production values are more determinant regarding the audience’s quality perception with respect to different types of entertainment television genres. In order to develop this study, we have taken into account production values such as the creative and technical quality, the host, the set and the content. The main source of data for this empirical study is an original survey. The target population consisted of the Spanish population and the sample was designed to be representative. The results show that in spite of the emergence of the connected TV –resulting from the convergence of television and the internet–, which is profoundly changing the audiovisual market, the cornerstone of their business remains the same: content quality.
Databáze: E-LIS (Eprints in Library & Information Science)