Autor: |
Ortoll, Eva, López-Borrull, Alexandre, Cobarsí-Morales, Josep, Garcia-Alsina, Montserrat, Canals, Agustí |
Jazyk: |
Catalan; Valencian |
Rok vydání: |
2008 |
Předmět: |
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Zdroj: |
Ortoll, Eva and López-Borrull, Alexandre and Cobarsí-Morales, Josep and Garcia-Alsina, Montserrat and Canals, Agustí El capital social com a font d'intel·ligència competitiva a les universitats. UOC Papers, 2008, n. 7. [Journal article (Unpaginated)] |
Druh dokumentu: |
Journal article (Unpaginated) |
Popis: |
As organisations, universities coexist in an environment that conditions them and makes them change. Adapting to change is both a necessity and a challenge. Consequently, the European Higher Education Area (EHEA) constitutes a shift in the rules of the game in universities, which, together with a greater interrelationship with the employment market and a rise in competitiveness, means that universities need to have a number of mechanisms for detecting change. Therefore, as has been occurring within the business sector for some years, Competitive Intelligence (CI) becomes a tool, which, when rooted in its current role, can help universities with this new adaptation. CI is seen as a process for searching for, selecting, analysing and disseminating information about the environmental elements that may impact on an organisation. The result of this process acts as a support for decision-making and strategic planning. One of the instruments most widely used in CI to obtain strategic value information is the network of relationships and contacts of the organisation and its members. The Social Capital, therefore, is a very important information exchange instrument and may become a valuable resource for organisations. Social Capital is an important factor in CI processes. This article shows the importance of Social Capital and relationship networks as a valuable resource to universities within CI processes and as an aid in adapting to changes in the environment. In terms, it is proposed as valuable tool in the design and adaptation of a university’s qualifications catalogue |
Databáze: |
E-LIS (Eprints in Library & Information Science) |
Externí odkaz: |
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