Autor:	Apala Lahiri Chavan, Girish V. Prabhu
Předmět:	User-centered system design, New products, Cross-cultural studies
Kategorie:	COMPUTERS / Human-Computer Interaction (HCI), TECHNOLOGY & ENGINEERING / Engineering (General), TECHNOLOGY & ENGINEERING / Industrial Engineering, TECHNOLOGY & ENGINEERING / Mechanical, TECHNOLOGY & ENGINEERING / Industrial Health & Safety
Popis:	Expanding into emerging markets brings with it a specific set of challenges for designing products and services. Not only do cultural differences play a role in what, how, and why customers behave the way they do, but existing technologies, distribution channels, and the wants and needs of consumers become additional challenges when establishing ma
Databáze:	eBook Index
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