National Nutrition Communication Campaign in Indonesia: a cross-sectional study of factors associated with exposure

Autor: Leiema Hunt, Abigail Norton, Chantel Daines, Evie Friedbaum, Danica Topham, Ryan Moffat, Scott Torres, Mary Linehan, Hafiza Jusril, Cougar Hall, Benjamin Crookston, Josh West
Jazyk: angličtina
Rok vydání: 2021
Předmět:
Zdroj: Archives of Public Health, Vol 79, Iss 1, Pp 1-7 (2021)
Druh dokumentu: article
ISSN: 2049-3258
DOI: 10.1186/s13690-021-00697-y
Popis: Abstract Background Reducing childhood stunting continues to be a priority in Indonesia. In 2015, the National Nutrition Communication Campaign (NNCC) implemented mass media and interpersonal communication (IPC) interventions to disseminate stunting-related information. Whereas other studies of the NNCC’s impact on attitudes and behaviors are currently underway, the purpose of this study was to better understand the factors associated with exposure to the media and IPC components of the NNCC. Methods A cross-sectional survey was conducted following the NNCC media and IPC campaigns in rural Indonesia. The final study sample included 1734 mothers. Survey data was collected from each participant by trained interviewers using an electronic tablet. Responses relating to demographic and socioeconomic factors, use of social media and WhatsApp, and electronic device ownership were analyzed. Logistic regression analyses, using SAS version 9.4, were conducted to evaluate the relationship between technology-related items and exposure to both the media and the IPC interventions. Results Owning an internet device (OR = 1.643, CI = 1.237–2.183, p
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