The analysis of the influence factors affecting the performance of pharmaceutical companies

Autor: Dana-Maria BOLDEANU, Irina-Bogdana PUGNA
Jazyk: angličtina
Rok vydání: 2014
Předmět:
Zdroj: Theoretical and Applied Economics, Vol XXI, Iss 7, Pp 23-42 (2014)
Druh dokumentu: article
ISSN: 1841-8678
1844-0029
Popis: The paper provides an overview of current situation of the global pharmaceutical industry, with focus placed on the EU pharmaceutical market, including also the Romanian pharmaceutical market evolution synthetized into a SWOT analysis. As main goal the paper identifies several financial performance influence factors at the level of a number of companies from pharmaceutical sector, in order to generate a particular econometric model. The findings of the paper focus on the prediction of Return on Equity (ROE) ratio as the main performance measurement considered significant for the industry our and a large number of factors which contribute to its changes. Thereof, the paper investigates the relationship between various influence indicators or factors resulting from the financial situation of a company and the performance thereof and generates conclusions for the decisions makers at the level of the companies.
Databáze: Directory of Open Access Journals