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Purpose. The article is devoted to the characteristic features of functioning of modern religious discourse and its sphere of influence. The subject of this analysis are techniques that are used to produce an impact on the audience, as well as the structure of religious discourse, its main components and the means of harmonization. Methodology. This study uses a cognitive-pragmatic approach to discourse analysis. Analysis and description of linguistic material were carried out on the basis of general scientific methods of observation, comparison and generalization of linguistic facts (comparison, analysis, systematization, differentiation, classification). Results. The study has revealed various discursive strategies, i.e., prayer, confessional, invocatory, affirmative, explanatory and ritual. The components of religious discourse are emotionality, dialogism and modality. In religious discourse, various techniques and methods depend on the purpose of discourse and on its genre. The methods of influence include specification and categorization. Religious vocabulary is one of the most important components of religious discourse. Lexemes having Greek and Latin etymology are the main strategy of harmonization of the French-speaking religious discourse. Practical implications. The theoretical significance of the work is determined by its contribution to the study of manipulative strategies. The practical value of the results of the research consists in the possibility of using them in the course of lectures on pragmatics, religious studies, linguistics, conflict resolution studies, journalism, as well as creating manuals for the training of philological specialists. |
