Autor: |
El-Shayeb Mirna, El-Deeb Sara |
Jazyk: |
angličtina |
Rok vydání: |
2023 |
Předmět: |
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Zdroj: |
Business Systems Research, Vol 14, Iss 2, Pp 173-189 (2023) |
Druh dokumentu: |
article |
ISSN: |
1847-9375 |
DOI: |
10.2478/bsrj-2023-0018 |
Popis: |
Driven by the Dual Process Theory and the Theory of Consumption, the purpose of this paper is to provide a refined scale for luxury consumption motives in addition to categorising the motives into emotional and rational concepts. |
Databáze: |
Directory of Open Access Journals |
Externí odkaz: |
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