| Autor: |
А.S. Teletov, N.Y. Kosolap |
| Jazyk: |
angličtina |
| Rok vydání: |
2012 |
| Předmět: |
|
| Zdroj: |
Marketing i Menedžment Innovacij, Vol 3, Iss 1, Pp 21-34 (2012) |
| Druh dokumentu: |
article |
| ISSN: |
2218-4511 |
| Popis: |
The article is devoted to solving problems of tourist route planning with the use of marketing technologies. It also deals with the purpose of marketing in tourist industry and quality model of tourist services. The article touches the decision-making model in tourist product development as well. Besides the project of historical tourist route to EURO-2012 is presented. |
| Databáze: |
Directory of Open Access Journals |
| Externí odkaz: |
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