Impact of Business Intelligence on Company Performance: A System Dynamics Approach

Autor: Khare Ira, Rodrigues Lewlyn L.R., Gulvady Samskrati, Bhakta Sudheer S., Nair Girish K., Hussain Anisa
Jazyk: angličtina
Rok vydání: 2023
Předmět:
Zdroj: Folia Oeconomica Stetinensia, Vol 23, Iss 2, Pp 183-203 (2023)
Druh dokumentu: article
ISSN: 1898-0198
DOI: 10.2478/foli-2023-0026
Popis: Businesses struggle with operational optimisation and seek a solution by implementing Business Intelligence (BI) to boost sales. But, due to the lack of research that use actual data from real-world situations; the impetus of this research is to exploit BI parameters to enhance company performance.
Databáze: Directory of Open Access Journals