Choosing the Competitiveness Strategy of the Enterprises in Tourism

Autor:	Yurii Viktorovich Kusnetsov, Natalia Gennadievna Kizyan
Jazyk:	English<br />Russian
Rok vydání:	2018
Předmět:	tourism industry tourist enterprise strategy of competitiveness competitiveness of a tourist enterprise competitiveness management Political institutions and public administration (General) JF20-2112
Zdroj:	Управленческое консультирование, Vol 0, Iss 9, Pp 74-81 (2018)
Druh dokumentu:	article
ISSN:	1726-1139 1816-8590
DOI:	10.22394/1726-1139-2017-9-74-81
Popis:	The article is devoted to the issues of ensuring the competitiveness of enterprises in the tourism industry. It highlights the main features of the functioning of tourist enterprises and their influence on the choice of the strategy of competitiveness. The authors consider the specifics of the application of different types of strategies, such as price competition strategies, co-competitiveness strategies, differentiation strategies, concentration strategies, competition strategies based on in novation and strategies of adaptation to external conditions, at tourist enterprises.
Databáze:	Directory of Open Access Journals
Externí odkaz:	https://doaj.org/article/b2644b7b3f644cbb98df0239897ccae2 Zobrazit plný text záznamu View record in DOAJ