Changing of the broadcasting rights in connection with the Winter Olympic Game in Sochi

Autor:	Ferenc Várhegyi, Krisztina András
Jazyk:	angličtina
Rok vydání:	2015
Předmět:	IOC market of broadcasting rights broadcasting revenue media politic public service media European Broadcasting Union Agriculture Regional planning HT390-395
Zdroj:	Apstract: Applied Studies in Agribusiness and Commerce, Vol 9, Iss 1-2 (2015)
Druh dokumentu:	article
ISSN:	1789-221X 1789-7874
DOI:	10.19041/APSTRACT/2015/1-2/18
Popis:	The authors examine how the broadcasting rights have changed relating to the International Olympic Committee’s (IOC) changed media politics in the case of to the Winter Olympic Games in 2014. They present the market of the broadcasting rights and the changing of the incomes of the media rights fees. They are also examining the target of the IOC relating to the television market and exploring how it might impact the life of the broadcasting and public service media.
Databáze:	Directory of Open Access Journals
Externí odkaz:	https://doaj.org/article/b089e5e6f5d143b9a8508fb7ee1eafbc Zobrazit plný text záznamu View record in DOAJ