Investigation of psychological factors affecting the behavior of reducing the use of plastic bags (Case study: Hypermarkets in Mashhad)
| Autor: | Ava Heidari, Negar Fallahi, Ensyeh Saberi, Parnian Hadian, Asma Azari, Yeganeh Hervay, Negar Hasany, Alireza Khorakian, Nasrin Ghodrati |
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| Jazyk: | perština |
| Rok vydání: | 2021 |
| Předmět: | |
| Zdroj: | علوم محیطی, Vol 19, Iss 4, Pp 49-66 (2021) |
| Druh dokumentu: | article |
| ISSN: | 1735-1324 2588-6177 |
| DOI: | 10.52547/envs.2021.34135 |
| Popis: | Introduction: Free plastic bags have practical benefits for consumers but because of their non-biodegradability and additives, they have adverse effects on the environment. Therefore, in this study, the factors affecting people's intention and behavior for using plastic bags with the Theory of Planned Behavior and Structural Equation Modeling were investigated.Material and methods: A total of 360 customers in seven major hypermarkets in different areas of Mashhad responded to the questionnaire. Data were analyzed using IBM SPSS Statistic V.22 and AMOS 24 software. An extended model based on the Theory of Planned Behavior was introduced with the constructs including cognitive attitude, affective attitude, economic motivation, feedback, subjective norm, behavioral control, intention, and behavior to determine the factors influencing the behavior.Results and discussion: The results of this study showed that more than half of the respondents to the questionnaires were women and more than 30% of them were in the age group of 25-35 years. The effect of demographic information on the intention to reduce plastic bags in hypermarkets was examined by the ANOVA test. Only the age (p |
| Databáze: | Directory of Open Access Journals |
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