Le débat présidentiel au prisme de l’identité visuelle

Autor: Samir Meftah, Mourad Bektache
Jazyk: francouzština
Rok vydání: 2022
Předmět:
Zdroj: Multilinguales, Vol 18 (2022)
Druh dokumentu: article
ISSN: 2335-1535
2335-1853
DOI: 10.4000/multilinguales.8809
Popis: This study seeks to examine the effects that non-verbal elements, predominantly in cases of presidential debate, are likely to produce on viewers / voters. The point is to capture the persuasive power of visual identity and its contribution to the effectiveness of oratory performance. The aim is to show that it is this non-linguistic identity, that is often sidelined for methodological considerations, which makes the political subject more credible.
Databáze: Directory of Open Access Journals