Analisis E-Bisnis Terhadap Amazon dan Aquarelle
Autor: | Evawaty Tanuar, Agustinna Yosanny |
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Jazyk: | angličtina |
Rok vydání: | 2010 |
Předmět: | |
Zdroj: | ComTech, Vol 1, Iss 2, Pp 782-792 (2010) |
Druh dokumentu: | article |
ISSN: | 2087-1244 2476-907X |
DOI: | 10.21512/comtech.v1i2.2589 |
Popis: | The internet and digital world is one thing that needs to be taken into account by the Company. Business through Internet, known as e-business, is another way to increase the relation between company and customers or prospective customers. Analysis from the view point of customers and the integration of technologies was conducted on 2 examples sites that well known in doing online business but have different history on how it started the e-commerce. They are Amazon and Aquarelle. By comparing the two sites, the characteristics of e-commerce sites could be studied. As a result, there are striking differences between these two sites, where Amazon is more oriented to sales, while Aquarelle more on customer-oriented impact to the design and implementation of their e-business. |
Databáze: | Directory of Open Access Journals |
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