Autor: |
Didiek Wiet Aryanto Vincent, Kondo Kunio, Wismantoro Yohan, Nurtantyo Andono Pulung |
Jazyk: |
English<br />French |
Rok vydání: |
2021 |
Předmět: |
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Zdroj: |
E3S Web of Conferences, Vol 226, p 00046 (2021) |
Druh dokumentu: |
article |
ISSN: |
2267-1242 |
DOI: |
10.1051/e3sconf/202122600046 |
Popis: |
This study aimed to investigate the entrepreneurship orientation among the Central Java’s food small and medium enterprises (SMEs) and its impact on their marketing performance, the business method through eco-innovation. This study also employed eco-innovation and Information and Communication Technology (ICT) learning adoption capability. The respondents of this study were withdrawn purposely from food industries located in Central Java. The location of the study was in Surakarta, Salatiga, Semarang and Kudus. The time frame of the study was from January 2019 to July 2019. The software of SEM version 23 (Structural Equation Modelling) was utilized to test the hypotheses. The findings revealed that all the hypotheses (entrepreneurship orientation, ecoinnovation and ICT learning adoption capability) have significant impact on marketing performance. |
Databáze: |
Directory of Open Access Journals |
Externí odkaz: |
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