Farmers’ intention towards intercropping adoption: the role of socioeconomic and behavioural drivers

Autor: Thanh Mai Ha, Gordana Manevska-Tasevska, Ortrud Jäck, Martin Weih, Helena Hansson
Jazyk: angličtina
Rok vydání: 2023
Předmět:
Zdroj: International Journal of Agricultural Sustainability, Vol 21, Iss 1 (2023)
Druh dokumentu: article
ISSN: 14735903
1747-762X
1473-5903
DOI: 10.1080/14735903.2023.2270222
Popis: ABSTRACTThe adoption of intercropping, a sustainable agricultural technology, is limited in Europe. This paper investigates factors driving the intention to intercrop in Sweden. Factors included in the analysis are participation in private certification schemes, interactions with peers and agricultural advisors, attitude, knowledge, innovativeness, perceived intercropping attributes and perceived behavioural control. The first two reflect potential socioeconomic determinants and the last four are possible behavioural drivers. For the first time, the theory of planned behaviour (TPB) and diffusion of innovation theory were integrated to understand farmers’ adoption of sustainable farming practices like intercropping . Structural equation modelling was applied to understand the behavioural drivers, whereas logit regression was employed to identify the socioeconomic determinant of adoption intention. The paper highlights the important role of knowledge in fostering intercropping adoption. Knowledge was associated with innovativeness (B = 0.18, p
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