Business English and intercultural communication

Autor: Mihajlović Nikoleta
Jazyk: English<br />Serbian
Rok vydání: 2022
Předmět:
Zdroj: Ekonomski Signali, Vol 17, Iss 2, Pp 65-76 (2022)
Druh dokumentu: article
ISSN: 1452-4457
2560-3302
Popis: Over the decades, English, more specifically Business English, has become a lingua franca in the business world. Intercultural communication is becoming more prevalent and essential with the ever-changing and ever-merging world economy. Adopting economic terminology is crucial in these conditions and improving communication skills for efficient and effective results is becoming imperative in the business world. English proficiency has become a matter of course, particularly in occupations such as banking, international trade, business informatics, marketing, economics, communications, business law, tourism and the like. Global business relations, now more than ever, necessitate contact between people from various socioeconomic classes, cultures and languages. This paper explores the nature and linkages of Business English and intercultural communication, as well as factors that influence intercultural competence.
Databáze: Directory of Open Access Journals