Forecast of demand through the differential description of their effects

Autor: Jan HRON, Tomáš MACÁK
Jazyk: angličtina
Rok vydání: 2010
Předmět:
Zdroj: Agricultural Economics (AGRICECON), Vol 56, Iss 4, Pp 149-158 (2010)
Druh dokumentu: article
ISSN: 0139-570X
1805-9295
DOI: 10.17221/25/2010-AGRICECON
Popis: This demand planning method is based on the Porter's competitive influences of the brand. Concretely, it is based on the deterministic formulation of some particular factors which are influencing the demand in time. It is not necessary to know the retrospective demand to predict the future demand. That is the highest advantage of this method.
Databáze: Directory of Open Access Journals