Forecast of demand through the differential description of their effects
Autor: | Jan HRON, Tomáš MACÁK |
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Jazyk: | angličtina |
Rok vydání: | 2010 |
Předmět: | |
Zdroj: | Agricultural Economics (AGRICECON), Vol 56, Iss 4, Pp 149-158 (2010) |
Druh dokumentu: | article |
ISSN: | 0139-570X 1805-9295 |
DOI: | 10.17221/25/2010-AGRICECON |
Popis: | This demand planning method is based on the Porter's competitive influences of the brand. Concretely, it is based on the deterministic formulation of some particular factors which are influencing the demand in time. It is not necessary to know the retrospective demand to predict the future demand. That is the highest advantage of this method. |
Databáze: | Directory of Open Access Journals |
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