DEZ ANOS DE CONSUMER CULTURE THEORY: DELIMITAÇÕES E ABERTURAS

Autor: Letícia Moreira Casotti, Maribel Carvalho Suarez
Jazyk: English<br />Spanish; Castilian<br />Portuguese
Rok vydání: 2016
Předmět:
Zdroj: RAE: Revista de Administração de Empresas, Vol 56, Iss 3, Pp 353-359 (2016)
Druh dokumentu: article
ISSN: 0034-7590
2178-938X
Popis: presentation and discussion of the frontiers established by the Consumer Culture Theory by way of reflection on the state of the art and issues that are central to this approach, like the object of their study, assumptions, concepts and methods.
Databáze: Directory of Open Access Journals