Entrepreneurship orientation and performance of small and medium sizes enterprises in bamenda III
| Autor: | Paul Akumbom, Andrew Wujung Vukenkeng |
|---|---|
| Jazyk: | angličtina |
| Rok vydání: | 2025 |
| Předmět: | |
| Zdroj: | Management Science Letters, Vol 15, Iss 2, Pp 63-70 (2025) |
| Druh dokumentu: | article |
| ISSN: | 1923-9335 1923-9343 |
| DOI: | 10.5267/j.msl.2024.5.004 |
| Popis: | Economic growth is mostly dependent on small and medium-sized businesses (SMEs), especially in Bamenda III and similar districts. Examining how an entrepreneurial mindset affects the success of small and medium-sized enterprises (SMEs) in Bamenda III was the primary goal of this research. The study implemented a structured questionnaire and analyzed based on both descriptive and inferential statistics. Results from the ordinary least squares revealed that proactiveness behavior exerted a positive significant effect on SMEs_Performance in Bamenda III. Similarly, risk taking had a coefficient of 0.788, indicating a positive relationship with SMEs_Performance. Competitive aggressiveness had a positive coefficient indicating a positive association with SMEs_Performance, although it was not statistically significant at the conventional significance level. Innovativeness behavior had a positive statistically significant effect on SMEs_Performance. From a policy perspective, enhancing the entrepreneurial skills and mindset of SME owners and employees can foster a greater entrepreneurial orientation, leading to improved business performance. |
| Databáze: | Directory of Open Access Journals |
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