Program for cross-cultural communicative competence improvement

Autor: Krylova Marina, Proshkina Aleksandra, Bonushko Natalia
Jazyk: English<br />French
Rok vydání: 2020
Předmět:
Zdroj: E3S Web of Conferences, Vol 164, p 12015 (2020)
Druh dokumentu: article
ISSN: 2267-1242
DOI: 10.1051/e3sconf/202016412015
Popis: The development of the international market intensifies communication which increases the importance of their rational organization, as well as cross-cultural competence of participants in such interactions. The article provides a definition of cross-cultural competence. There are described the types of communicative audience of the company. It is defined a set of organizational and methodological support for programs to improve cross-cultural communication managers of the international company.
Databáze: Directory of Open Access Journals