ANALYSIS OF GEOTRAKING SYSTEMS AS AN EFFECTIVE TOOL FOR MONITORING FIELD PERSONNEL IN BTL AND MARKETING RESEARCH

Autor: L. S. Kalin, E. A. Kerzina
Jazyk: ruština
Rok vydání: 2022
Předmět:
Zdroj: Стратегии бизнеса, Vol 10, Iss 6, Pp 137-141 (2022)
Druh dokumentu: article
ISSN: 2311-7184
DOI: 10.17747/2311-7184-2022-6-137-141
Popis: In this scientific work, an analysis of geotreking systems was carried out. Companies that develop and distribute these systems, companies that use their services were identified and considered. The scale of all activities, a comparative analysis of development companies, and an analysis of the effectiveness of these products were analyzed.
Databáze: Directory of Open Access Journals