| Autor: |
Höijer Birgitta |
| Jazyk: |
angličtina |
| Rok vydání: |
2011 |
| Předmět: |
|
| Zdroj: |
Nordicom Review, Vol 32, Iss 2, Pp 3-16 (2011) |
| Druh dokumentu: |
article |
| ISSN: |
2001-5119 |
| DOI: |
10.1515/nor-2017-0109 |
| Popis: |
This article argues that the theory of social representations can give valuable contributions to media research. It offers a new theory-based approach for studying how the media and citizens socially represent societal and political issues colouring our age, or some specific time period. Two fundamental communicative mechanisms – anchoring and objectification – are posited by the theory. These mechanisms, with a set of subcategories, are presented and it is shown how they can be used as conceptual analytical tools in empirical analysis. Concrete examples are given from a study on climate change and the media. |
| Databáze: |
Directory of Open Access Journals |
| Externí odkaz: |
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