| Autor: |
Renato Cotta de Mello, Angela da Rocha, Henrique F. Pacheco |
| Jazyk: |
English<br />Spanish; Castilian<br />Portuguese |
| Rok vydání: |
2021 |
| Předmět: |
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| Zdroj: |
Internext: Revista Eletrônica de Negócios Internacionais, Vol 16, Iss 3 (2021) |
| Druh dokumentu: |
article |
| ISSN: |
1980-4865 |
| DOI: |
10.18568/internext.v16i3.649 |
| Popis: |
Purpose: The research aimed at investigating the pre-conditions and the decision-making process by which physician-entrepreneurs adopt CBHCS as part of their business. Method: The study uses the case method of investigation. Main results: Results showed that, in the cases studied, international experience and international networking are relevant characteristics of the physician-entrepreneur, besides country reputation, cultural and language similarities, and physician reputation. In addition, the decision processes of the physician-entrepreneurs in these organizations are based on an effectual logic. The offer of cross-border health care services was a combination of given means and contingencies, which helped the entrepreneurs to discover, or to create, the opportunity, and then develop it. Relevance/originality: The research combines the literatures on effectuation and inward internationalization to study the decision-making process of adopting CBHCS by medical clinics. Theoretical contributions: The study contributes to the literature by identifying certain pre-conditions and providing an in-depth analysis of the use of effectual logic by physician-entrepreneurs in their decision-making process of adopting CBHCS. |
| Databáze: |
Directory of Open Access Journals |
| Externí odkaz: |
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