How to Increase E-Repurchase of E-Pay Consumers in Purwokerto
| Autor: | Monica Rosiana, Dwita Aprillia Floresti |
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| Jazyk: | angličtina |
| Rok vydání: | 2020 |
| Předmět: | |
| Zdroj: | Jurnal Akuntansi, Manajemen dan Ekonomi, Vol 22, Iss 2, Pp 28-35 (2020) |
| Druh dokumentu: | article |
| ISSN: | 1410-9336 2620-8482 |
| DOI: | 10.32424/1.jame.2020.22.2.2679 |
| Popis: | The purpose of this study is to explain the effect of perceived usefulness, perceived ease of use, perceived risk on e-repurchase using e-pay. Structural Equation Modeling (SEM) was used to test the empirical model. The number of samples in this study was 114 e-pay users in Purwokerto. The results indicate that perceived usefulness and perceived ease of use have a positive effect on e-repurchase. In addition, researchers can also prove that perceived risk has a negative effect on e-repurchase. |
| Databáze: | Directory of Open Access Journals |
| Externí odkaz: |
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