Effects of Influenza Strain Label on Worry and Behavioral Intentions

Autor: Aaron M. Scherer, Megan Knaus, Brian J. Zikmund-Fisher, Enny Das, Angela Fagerlin
Jazyk: angličtina
Rok vydání: 2017
Předmět:
Zdroj: Emerging Infectious Diseases, Vol 23, Iss 8, Pp 1425-1426 (2017)
Druh dokumentu: article
ISSN: 1080-6040
1080-6059
DOI: 10.3201/eid2308.170364
Popis: Persons who read information about a hypothetical influenza strain with scientific (H11N3 influenza) or exotic-sounding (Yarraman flu) name reported higher worry and vaccination intentions than did those who read about strains named after an animal reservoir (horse flu). These findings suggest that terms used for influenza in public communications can influence reactions.
Databáze: Directory of Open Access Journals