The internet as a source of information about local agro - food products

Autor: Milan Oplanić, Ana Težak Damijanić, Darko Saftić, Ana Čehić
Jazyk: Bulgarian<br />Czech<br />English<br />Croatian<br />Hungarian<br />Polish<br />Slovak
Rok vydání: 2019
Předmět:
Zdroj: Journal of Central European Agriculture, Vol 20, Iss 2, Pp 759-769 (2019)
Druh dokumentu: article
ISSN: 1332-9049
DOI: 10.5513/JCEA01/20.2.2127
Popis: This paper explores usage of the Internet in relationship to local agro - food products of a tourist destination. The goals are 1) to examine availability of information about local agro - food products using different Internet tools and 2) to predict what types of websites are related to tourists’ searches for information about local agro - food products based on responders’ demographic characteristics. Two studies were conducted. The first included tourists who visited nine seaside tourist resorts, while the second focused on the content of different tourism-related websites. Data were processed using univariate (frequencies and percentages) and multivariate (logistic regression) statistics. Travel social networks and social networks were the most important information sources for tourists, while their demographic characteristics were somewhat significant in searching for information. Search engines were not very useful. Websites of tourism companies, tourist boards and local authorities provided some information.
Databáze: Directory of Open Access Journals