Problems and directions of electronic commerce development in the BRICS countries
| Autor: | Diana O. Yampolskaya, Bruno Martarello De Conti, Sergey N. Morozov |
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| Jazyk: | English<br />Russian |
| Rok vydání: | 2021 |
| Předmět: | |
| Zdroj: | RUDN Journal of Economics, Vol 29, Iss 1, Pp 21-38 (2021) |
| Druh dokumentu: | article |
| ISSN: | 2313-2329 2408-8986 |
| DOI: | 10.22363/2313-2329-2021-29-1-21-38 |
| Popis: | E-commerce issues and ways of digital cooperation between the BRICS countries are examined. The BRICS countries, excluding China, were not able to occupy the highest positions in the innovation ratings published by Western research organizations, but they have high development potential. The BRICS countries and their programs for development of the digital economy and trade are studied. The Russian Federation pays great attention to digital cooperation due to existing difficulties in geo-economic situation. The development of e-commerce is a key element in the digitalization of economy. This study examines the stages of development of the digital economy and current state of BRICS e-commerce, as well as highlights its problem areas. It overviews modern e-commerce tools, such as electronic payments, blockchain, chat bots, internet of things, voice assistants, drones, etc. Digital cooperation should be developed precisely in these areas. However, the fact that Russia lacks applied experience in the field of commercialization has become a significant problem. In this regard, the main purpose of the study is to identify areas and ways of digital cooperation for BRICS governments and individual companies. |
| Databáze: | Directory of Open Access Journals |
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