| Popis: |
Urban spaces are complex environments shaped by diverse perspectives and representations. This study explores the relationship between language and space in Yerevan, aiming to enhance our understanding of the city's dynamics. Drawing upon theoretical frameworks from Victor Vakhshtayn, Henri Lefebvre, Kevin Lynch, Edward Glaeser, and David Seamon, the research examines how Yerevan is represented by tourists. Through thematic interviews with tour guides, analysis of tourist information leaflets, and document studies of “Inside Yerevan” maps, the study uncovers two primary challenges: geographical limitation and one-dimensional representation. To address these challenges, a multifaceted approach is proposed, including diversifying tour routes, integrating social and symbolic spaces in tour narratives, and promoting authentic local experiences. The “Inside Yerevan” map offers a promising solution by highlighting local favorites and lesser-known gems. Ultimately, by embracing diversity and authenticity, Yerevan can create a more sustainable tourism model that benefits both visitors and residents. |
