Hubungan Antara Konformitas dengan Perilaku Konsumtif Terhadap Online Shopping Pada Remaja

Autor: Diana Ariswanti Triningtyas, Tita Maela Margawati
Jazyk: English<br />Indonesian
Rok vydání: 2019
Předmět:
Zdroj: Jurnal Kependidikan, Vol 5, Iss 1, Pp 16-20 (2019)
Druh dokumentu: article
ISSN: 2442-7667
DOI: 10.33394/jk.v5i1.1388
Popis: The purpose of this study was to analyze and describe how the relationship between conformity and consumer behavior towards online shopping in adolescents. The research design was carried out using a quantitative-non experimental approach. The study population was adolescents in the scope of the Guidance and Counseling study program at the University of PGRI Madiun. The research sample amounted to 72 students. The sampling technique or sampling technique used in this study is a simple random sampling technique. The technique of data collection is done by a Likert scale. The analysis technique uses simple regression analysis with the help of SPSS Statistical computer programs. The results showed that based on the regression analysis test obtained a significance level of 0.00 (p
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