The photography in Rio 2016 Olympic Games: social media, memes and engagement

Autor: Marcos Américo, Laís Akemi Margadona
Jazyk: Spanish; Castilian<br />Portuguese
Rok vydání: 2017
Předmět:
Zdroj: Discursos Fotográficos, Vol 13, Iss 23, Pp 112-138 (2017)
Druh dokumentu: article
ISSN: 1808-5652
1984-7939
DOI: 10.5433/1984-7939.2017v13n23p112
Popis: This paper discusses the photographic production related to the public of the Rio 2016 Olympic Games, and it also includes a brief debate about the manipulation of official photographs in memes. We propose that social media photography was a significant tool to mobilize and approach the event to the universe of the Brazilian spectator, as well as an important media of extension of the Olympic narrative in the transmedia context.
Databáze: Directory of Open Access Journals