Deep Learning for Distribution Channels' Management

Autor: Sabina-Cristiana NECULA
Jazyk: English<br />Romanian; Moldavian; Moldovan
Rok vydání: 2017
Předmět:
Zdroj: Informatică economică, Vol 21, Iss 4, Pp 73-84 (2017)
Druh dokumentu: article
ISSN: 1453-1305
1842-8088
14531305
14406969
DOI: 10.12948/issn14531305/21.4.2017.06
Popis: This paper presents an experiment of using deep learning models for distribution channel management. We present an approach that combines self-organizing maps with artificial neural network with multiple hidden layers in order to identify the potential sales that might be addressed for channel distribution change/ management. Our study aims to highlight the evolution of techniques from simple features/learners to more complex learners and feature engineering or sampling techniques. This paper will allow researchers to choose best suited techniques and features to prepare their churn prediction models.
Databáze: Directory of Open Access Journals