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Background. The active study of the processes of historical memory formation in science as an indicator of social and cultural transformations of society necessitates deter-mining the place of Vladimir Vysotsky work in the historical and cultural discourse, as well as considering the methods that take place in the preservation of collective memory about the poet and the translation of the emerging narrative in Russian society. The purpose of the research is to study the formation of Vladimir Vysotsky’s image in the context of modern Russian society, as well as to consider museums and clubs of creative art lovers as a social phenomenon that influences the perception of the poet’s work in the public consciousness. Materials and methods. The research objectives were achieved by analysing the historio-graphical material concerning the formation of historical memory, the functions of modern urban museums, and the peculiarities of the emergence of amateur song clubs. The exhibition expositions of private museums of Vysotsky in Russia occupy a special place as sources. The methodology is based on an interdisciplinary approach using sociocultural and culturological approaches, on the basis of which it was possible to consider Vysotsky’s clubs as a certain social phenomenon with a characteristic set of features. The differences between museums and clubs are examined using historical-genetic, descriptive and comparative methods. Results. The peculiarities of Vladimir Vysotsky’s image-building as a part of the “image of the past” within the framework of the “Soviet myth” formation are studied. The factors of Vysotsky’s creativity actualisation in the modern cultural agenda are considered. The transformational property of the fan clubs of the poet’s work as followers of Amateur song club is studied. The functional peculiarity of Vysotsky’s private museums in Russia is ana-lysed and their terminological distinction is clarified. Conclusions. The study of club and museum activities makes it possible to trace how a certain group of people, mostly those who survived the Soviet period of history, influence the younger generation and the narrative that is forming around Vysotsky, which goes beyond the club or museum activities to the national level in contemporary Russian society. |
