Kesiapan Produsen Mebel di Jepara dalam Menghadapi Sertifikasi Ekolabel (Readiness in Jepara Furniture Manufacturers in Confront of Ecolabel Certification)
Autor: | Herry Purnomo, Rika Harini Irawati, Ririn Wulandari |
---|---|
Jazyk: | English<br />Indonesian |
Rok vydání: | 2012 |
Předmět: | |
Zdroj: | Jurnal Manajemen Hutan Tropika, Vol 17, Iss 3 (2012) |
Druh dokumentu: | article |
ISSN: | 2087-0469 2089-2063 |
DOI: | 10.7226/jmht.17.3.127 |
Popis: | Furniture is a big 4 of Indonesia’s export commodities with palm oil, textiles, and rubber outside the oil and gas.Value-added is enjoyed by tens of millions of people involved in the value chain. But, the business is experiencingsevere challenges to the issue of certification and forest products (green or certified furniture) and the scarcityof wood. Certified furniture is intended for preservation of forest resources, the healthy processing of furnituremaking as well as improving the welfare of artisans. From the supply side of certified furniture, large producershave been prepared while small producers are not ready. From the demand side, domestic consumers only wantto pay less for certified furniture, while British and Norway consumers are 16% 7.5% respectively. The increasein willingness to pay is lower than the certified furniture prices increased between 6–30%., Certification can bedone by a third party accredited by the Tropical Forest Trust (TFT), Indonesian Ecolabel Institute (LEI), orForest Stewardship Council (FSC). When the increase in production costs are higher than the desire of consumersto pay, then the certified furniture becomes difficult to be realized. Need specific strategies to market certifiedfurniture. This article is a case study in Jepara furniture craftsmen who accounted for 10% of national exports.Keywords: furniture certified, certification, forests, supply, demand, Jepara |
Databáze: | Directory of Open Access Journals |
Externí odkaz: |