Theoretical principles of marketing management in enterprise

Autor:	I.M. Komarnitsky, H.V. Tsar
Jazyk:	angličtina
Rok vydání:	2011
Předmět:	marketing management process enterprise Economics as a science HB71-74 Marketing. Distribution of products HF5410-5417.5
Zdroj:	Marketing i Menedžment Innovacij, Vol 2, Iss 3/2, Pp 110-116 (2011)
Druh dokumentu:	article
ISSN:	2218-4511
Popis:	Studied, analyzed and summarized theoretical basis of marketing management in the enterprise. It is improved determination of economic categories marketing management.
Databáze:	Directory of Open Access Journals
Externí odkaz:	https://doaj.org/article/261d3158258d4cc89d1cae3f503bb050 Zobrazit plný text záznamu View record in DOAJ