An agent-based model of indirect minority influence on social change and diversity

Autor: Jiin Jung, Aaron Bramson, William D. Crano
Jazyk: angličtina
Rok vydání: 2018
Předmět:
Zdroj: Social Influence, Vol 13, Iss 1, Pp 18-38 (2018)
Druh dokumentu: article
ISSN: 1553-4510
1553-4529
15534510
DOI: 10.1080/15534510.2017.1415961
Popis: The present paper describes an agent-based model of indirect minority influence. It examines whether indirect minority influence can lead to social change as a function of cognitive rebalancing, a process whereby related attitudes are affected when one attitude is changed. An attitude updating algorithm was modelled with minimal assumptions drawing on social psychology theories of indirect minority influence. Results revealed that facing direct majority influence, indirect minority influence along with cognitive rebalancing is a recipe for social change. Furthermore, indirect minority influence promotes and maintains attitudinal diversity in local ingroups and throughout the society. We discuss the findings in terms of social influence theories and suggest promising avenues for model extensions for theory building in minority influence and social change.
Databáze: Directory of Open Access Journals