The factors influence the intention to use mobile applications for room-sharing in Vietnam

Autor: Hoa Vu Dinh, Anh Nguyen Thi Ngoc
Jazyk: angličtina
Rok vydání: 2021
Předmět:
Zdroj: International Journal of Data and Network Science, Vol 5, Iss 4, Pp 501-510 (2021)
Druh dokumentu: article
ISSN: 2561-8148
2561-8156
DOI: 10.5267/j.ijdns.2021.8.017
Popis: This study analyzes the factors affecting the intention of using mobile applications (apps) for room-sharing in Vietnam. The research model is inherited and developed based on the unified theoretical model of technology acceptance and use (UTAUT2) by the specific conditions of Vietnam. The analysis results from 346 users show that the intention to use mobile apps for room-sharing services in Vietnam is influenced by expected benefits (i); expected effort (ii); social influence (iii), hedonic motivation (iv), trust (v), and perceived security (vi). Expected benefits, hedonic dynamics, and expected security have an important influence on the using intention among these factors; thus, application providers need a valuable solution to enhance the functionality of their applications on these aspects to meet the customers' increasing requirements.
Databáze: Directory of Open Access Journals