The transition towards service-oriented business models

Autor: Federico Adrodegari, Andrea Bacchetti, Nicola Saccani, Aitor Arnaiz, Thomas Meiren
Jazyk: angličtina
Rok vydání: 2018
Předmět:
Zdroj: International Journal of Engineering Business Management, Vol 10 (2018)
Druh dokumentu: article
ISSN: 1847-9790
18479790
DOI: 10.1177/1847979018754469
Popis: New trends for capital goods manufacturers push towards selling the products usage or performance rather than the product itself. This evolution from traditional business models, based on the product sales, to new service-oriented business models (BMs), has received increasingly attention both in the academic and managerial community. Despite this, a limited application of service offerings has been observed in the capital goods sector. This article reports the results from a survey carried out during the T-REX project, funded by the European Union under the Seventh Framework Programme, and has two objectives: (a) to empirically investigate the way BMs of capital goods companies are configured and (b) to analyse the degree of service orientation of such BMs. Finally, the main challenges for practitioners emerged from the survey are discussed in this article, highlighting directions for future research.
Databáze: Directory of Open Access Journals
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