THE QUALITY OF COMMERCIAL SERVICES – A BAROMETER OF THE COMPETITIVE ADVANTAGE OF THE DISTRIBUTION CHANNEL MEMBERS

Autor: Ioan – Franc Valeriu, Ristea Ana – Lucia
Jazyk: German<br />English<br />French<br />Italian
Rok vydání: 2009
Předmět:
Zdroj: Annals of the University of Oradea: Economic Science, Vol 4, Iss 1, Pp 840-844 (2009)
Druh dokumentu: article
ISSN: 1222-569X
1582-5450
Popis: The enterprises' offensive in various markets is focused on a. package of "services" that integrates - more than ever before - the observance of terms and vivid contacts between enterprises and customers. Metaphorically, we could say that services rendere
Databáze: Directory of Open Access Journals