SMOOTHING POWER OF SEASONAL SALES CURVE BY SEASONAL GOODS PRODUCERS

Autor:	Larisa A. Dancheok, Anastasia E. Ebergardt
Jazyk:	ruština
Rok vydání:	2016
Předmět:	сезонность стратегии продвижения цели продвижения задачи продвижения сглаживание кривой сезонности seasonality promotion strategies promotion targets promotion goals seasonal curve smoothing Economics as a science HB71-74
Zdroj:	Статистика и экономика, Vol 0, Iss 2, Pp 24-26 (2016)
Druh dokumentu:	article
ISSN:	2500-3925
DOI:	10.21686/2500-3925-2013-2-24-26
Popis:	This article is devoted to the problem of opportunity of increasing sales volume by seasonal goods producers. Strategies of smoothing out the sales curve in the wet-wipes market are considered. The main purposes and objectives for promotion of seasonal goods are described.
Databáze:	Directory of Open Access Journals
Externí odkaz:	https://doaj.org/article/e06a20bc938e498c99685d500e2f8353 Zobrazit plný text záznamu View record in DOAJ