Measuring Green Brand Equity in Relationship Interactions and its Impact on Brand Loyalty

Autor:	LI, Gen, LI, Juan, SUN, Xixiang
Zdroj:	Revista de Cercetare şi Intervenţie Socială / Review of Research and Social Intervention. (66):278-297
Databáze:	Central and Eastern European Online Library (CEEOL)
Externí odkaz:	https://www.ceeol.com/search/article-detail?id=819408 Zobrazit plný text záznamu