STAKEHOLDER ENGAGEMENT AND VALUE CO-CREATION VIA SOCIAL MEDIA: A CASE STUDY OF CONTAINER SHIPPING COMPANIES

Autor: Denktaş Şakar, Gül, Sürücü Balci, Ebru
Zdroj: Celal Bayar Üniversitesi Sosyal Bilimler Dergisi / Celal Bayar University Journal of Social Sciences. 17(02):293-323
Databáze: Central and Eastern European Online Library (CEEOL)