Long-term impact of sales promotion on brand image
Autor: | Mandić, Danijela |
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Zdroj: | MARKET/TRŽIŠTE / MARKET. 21(2):235-246 |
Databáze: | Central and Eastern European Online Library (CEEOL) |
Externí odkaz: |
Autor: | Mandić, Danijela |
---|---|
Zdroj: | MARKET/TRŽIŠTE / MARKET. 21(2):235-246 |
Databáze: | Central and Eastern European Online Library (CEEOL) |
Externí odkaz: |