Benefits of Using Social Networks in Integrated Marketing Communications
| Autor: | Vaňová, Jaromíra, Prajová, Vanessa, Horváthová, Martina, Homokyová, Mária |
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| Zdroj: | Marketing Identity. 6(1/1):176-185 |
| Databáze: | Central and Eastern European Online Library (CEEOL) |
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