Duygusal Arayışların Pazarlamayla Dansı: Deneyim Pazarlaması Kavramsal Bir Analiz / The Dance of the Emotional Searches with Marketing: The Experience Marketing a Conceptual Analysis

Autor:	Güzel, F. Özlem, Papatya, Nurhan
Zdroj:	İşletme Araştırmaları Dergisi / Journal of Business Research. 4(4):109-125
Databáze:	Central and Eastern European Online Library (CEEOL)
Externí odkaz:	https://www.ceeol.com/search/article-detail?id=691386 Zobrazit plný text záznamu