Pazarlama Aracı Olarak Yolcuların Tatil Tercihlerinin Analizinde Coğrafi Bilgi Sistemlerinin Kullanımı / Use of Geographic Information Systems in the Analysis of Vacation Preferences of Passengers as a Marketing Tool

Autor:	Sak, Fatma Selin, Atalik, Özlem, Uyguçgil, Hakan
Zdroj:	İşletme Araştırmaları Dergisi / Journal of Business Research. 9(1):61-79
Databáze:	Central and Eastern European Online Library (CEEOL)
Externí odkaz:	https://www.ceeol.com/search/article-detail?id=689230 Zobrazit plný text záznamu