L’impact de la culture sur la publicité. Le cas de la publicité chinoise: no / The Impact of Culture on Advertising. The Case of Chinese Advertising
Autor: | QI, Fang, Prelipceanu, Cristina-Maria |
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Zdroj: | Dialogos. 18(34):84-101 |
Databáze: | Central and Eastern European Online Library (CEEOL) |
Externí odkaz: |